![]() But there was no loaded-up model at the top for people who wanted a more classical, more powerful, MacBook Pro. There was a stripped-down model at the bottom that Apple expressly said was for those who wanted a Retina MacBook Air. You can even see it in the first release line-up. To see if Apple could do with the Pro what they'd done with the Air, never mind what they'd done with the iPad. Those are the conditions, the ingredients, that I believe led to the 2016 MacBook Pro. Even if only to keep 20 damn Chrome tabs open without freezing up their machine. Sure, you still had your ultra-high-end pros who worked on cutting if not bleeding edge video, audio, photography, animation, science, and other areas where they constantly needed to render, and bounce, and export, and model, and compute more and faster than ever.Īnd thanks to software like Final Cut Pro X and Logic X and Lightroom and Xcode and Coda, gear costs coming down and processing power coming up, you also had people starting new companies and side hustles who also wanted pro machines. Iīut the pro-market was changing as well. What could a MacBook Pro do that was less about traditional power users and more about empowering the much larger mainstream prosumer market? Or, you know, if you're cynical, you could call that the desire to sell pro machines at pro prices to far more people.
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